Dejphon Chansiri told to accept Sheffield Wednesday takeover offer - 'take a good deal that's on the table now'
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(Credit: Imago)
Ben Palmer
Wed 17 September 2025 8:30, UK
Sheffield Wednesday will become the “guinea pig” for the new English football regulator if Dejphon Chansiri does not sell the club before November.
That is the view of football finance expert Dan Plumley, who told Football Insider that if he were advising the Thai businessman, he would strongly suggest the Owls’ owner take whatever offer is on the table before that decision is taken out of his hands.
Sheffield Wednesday were placed under a transfer embargo this summer, and although that restriction was lifted near the end of the window, Ethan Horvath and Harry Amass were the only signings of the summer.
The club also saw a mass exodus take place from their squad, Josh Windass left to join Wrexham, Djeidi Gassama joined Rangers, whilst Danny Rohl quit as Sheffield Wednesday boss just two weeks before the season began.
An English football regulator is set to be put in place in November, and their first order of business looks likely to involve fixing the mess at Hillsborough.
Credit: Imago
Speaking to Football Insider exclusively, Plumley explained that whilst predicting Chansiri‘s next move was a fool’s errand, the Thai businessman could be missing out financially if he does not sell the club before November.
He said: “I’ve spent my last 10 years trying to guess what this guy does and doesn’t do, and I think if I were advising him, I’d be suggesting that you need to take a good deal that’s on the table now.
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“Ultimately, what the regulator will be able to do, and Wednesday will be the guinea pig in many ways if this carries on, but they will have legal powers to be able to force a sale of a club, and what they will do is they will set a price.
Credit: Sheffield Wednesday
“Now, my guess would be that they will get four or five independent valuations, and then they’ll agree on a number that is fair market value, what they expect the club to be worth.
“But that could be a lot lower than potentially some of the bids that we’re talking about right now, or have done in the past few months.
“You’re wanting the owner to see that, and see that actually getting out now is probably going to be more beneficial to him, because the regulator could come in and force his hand, and that would drive down the price.”
If Chansiri does the unexpected and agrees to a fast sale in order to protect his own self-interests, that could come as a major boost to the Owls.
Sheffield Wednesday currently sit 23rd in the Championship table with one point; that solitary point is keeping them above fierce rivals Sheffield United as things stand.
But with their rag-tag bunch struggling in the league, it is clear that signings in January are crucial.
Without them, a relegation-bound Wednesday would hold significantly less value than if they can protect their status as a second-tier side.