Thousands of Liverpool fans rushed to purchase the club's new 2025/26 home kit from the official website, leading to long queues and website congestion.

The article explains that Liverpool supporters can avoid these delays by accessing the club’s official kit store early before high traffic peaks or by preparing all necessary account and payment details beforehand for quicker checkout.

It also highlights that the new kit features fresh designs under Adidas, coinciding with the start of Liverpool’s renewed contract with the brand.

Fans are encouraged to shop promptly due to the high demand, especially since the team’s latest signings will be featured wearing the kit when the season begins.

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Overall, the advice focuses on strategic timing and preparation to bypass queues and secure the new Liverpool kit as soon as possible.