Finance Guru: Everton have agreed new £15m-a-year shirt sponsorship as deal analysed

Below is a summary of the full article. Click here for the full version from Football Insider or go back to LFC Live.

(Credit: Imago) Wed 6 May 2026 18:00, UK Everton’s new front-of-shirt sponsorship deal with CMC Markets will be worth £15million a year at the Hill Dickinson Stadium. VISIT THE EVERTON FINANCE HUB MORE FOOTBALL INSIDER STORIES How Everton’s deal with CMC Markets breaks downFootball Insider previously revealed Everton were looking to agree a £15m deal with a new partner for their front of shirt.

Financial Metrics20242025Turnover£187m£197mWage Bill£157m£152mWage To Turnover81%74%Total Losses£53m£9mEverton’s financial results for the past two seasonsSpeaking exclusively to Football Insider, Borson discussed Everton’s deal with CMC Markets. It’s a good fit, and it sounds like a good deal.” Why Everton have agreed shirt sponsor deal at ‘important’ timeBorson insisted Everton have agreed the deal at the right time to avoid kit manufacturing complications further down the line.

“It’s important that it’s signed now, such that everything can be printed and all of the inventory that they purchase can be in place for next season,” said Borson. Exclusive: CMC Markets, the London-listed company run by Conservative peer Lord Cruddas, has agreed a near-£30m deal to sponsor Everton from next season as Premier League clubs face up to a looming ban on front-of-shirt sponsorship by gambling groups. https://t.co/qbqNLvZ3qV— Mark Kleinman (@MarkKleinmanSky) April 28, 2026 View Tweet “Everton have switched, but what’s going to be interesting is the rest of the clubs that are currently with betting providers that have not yet announced who next year’s sponsor is, and of course, Chelsea if they haven’t announced it by now, the chances are that in the Far East where they’re printing the replica shirts, it’s not going to be on the replica shirts.