Gadget Liverpool's Virgil van Dijk can't stop 'looking at' that's 'so beneficial'
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Following their quarter-final clash with Liverpool earlier this month, the French club announced a partnership with health and fitness wearable brand WHOOP that will provide advanced performance science to its men's and women's teams.Running until 2029, the agreement will place PSG at the cutting edge of sports innovation by enabling their players and staff to make informed decisions on health and wellbeing based on scientific data. These features are available alongside health and fitness metrics on rival devices such as the latest Apple Watch Series 11.WHOOP's partnership announcement comes as PSG gear up for their Champions League semi-final against Bundesliga champions Bayern Munich.
By merging WHOOP's technological expertise with PSG's sporting excellence, the partnership seeks to further advance approaches to physical preparation.Announcing the collaboration, Brian Curtin, WHOOP's VP of Global Marketing, said: "Paris Saint-Germain is one of the most influential brands in the world - not just in sport, but across global culture. Partnering with PSG puts WHOOP at the center of that influence, reaching new audiences while aligning with a club that sets the standard for excellence."Together, we are redefining performance - giving athletes and fans the tools to understand their bodies, train smarter, recover better, and perform at their absolute peak."WHOOP has garnered thousands of glowing reviews on Trustpilot, where customers have praised it as 'an essential part' of their daily lives."I've been using WHOOP for the past three years and it has become an essential part of my daily life," one five-star review says.
WHOOP highlights unhealthy habits and continuously monitors my vital metrics, supporting more informed and healthier lifestyle choices."Another reads: "I've used Whoop for years and, while a bit expensive, have appreciated the consistency and free device upgrades." However, despite their five-star rating, the same WHOOP user added: "Support has been a bit frustrating lately as AI chat bots seem to have taken over, but I haven't needed support very often."Meanwhile, another enthusiastic reviewer shared: "WHOOP has helped me optimize my health and fitness, it's a great tool to reach fitness goals and provides so much valuable insight from all the personal data it tracks. I love my WHOOP and recommend it to everyone looking to feel their very best."