How Giorgi Mamardashvili is making big strides in the business world

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Giorgi Mamardashvili, renowned goalkeeper for Liverpool FC and the Georgian national team, is making significant strides in the business world by diversifying his career beyond football. In November 2025, Mamardashvili made his first investment in the real estate sector by partnering with Archi to back their flagship mixed-use development project, Grand Avenue, located near Dinamo Stadium in Tbilisi, Georgia.

Grand Avenue is envisioned as a "new downtown" for Tbilisi, integrating residential, commercial, and leisure spaces with a focus on sustainability and high-quality amenities. Impressively, 75% of its area is dedicated to green spaces and recreational facilities. The project has attracted strong market interest, exemplified by the record sale of 644 apartments within five hours of its launch on September 20, 2025. Mamardashvili expressed pride in joining the initiative and confidence in the project's vision, highlighting its status as a milestone in his business endeavors.

The collaboration is seen by Archi's executives as a powerful endorsement, symbolizing shared values of ambition and innovation. Mamardashvili's investment signals his growing interest in long-term business ventures outside of his football career, which has been marked by rapid progression, including his 2025 transfer to Liverpool FC after an impressive tenure with Valencia and standout performances at UEFA Euro 2024.

His emergence as a prominent business figure complements his football accolades, including ranking third in the 2024 IFFHS Men's World Best Goalkeeper awards and becoming the first Georgian goalkeeper at Liverpool, inspiring Georgian football and business alike. This step into property investment reflects a broader trend among athletes leveraging their profile to create sustainable economic impact beyond sports.