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Liverpool and Manchester United are trying to get offensive AI-generated posts about the Hillsborough disaster, Diogo Jota and the Munich air disaster removed 14:32, Sun, Mar 8, 2026 Updated: 15:14, Sun, Mar 8, 2026 Elon Musk's X website is generating sick posts via its Grok AI (Image: Anadolu, Anadolu via Getty Images)Social media platform X has been forced to remove offensive posts regarding the Hillsborough stadium tragedy, the death of Diogo Jota and the Munich air disaster after complaints from Liverpool and Manchester United, following a string of explicit messages generated by the platform's AI tool, Grok.During the weekend, Grok, an AI assistant built by Elon Musk's xAI, responded to users who requested the tool to produce abhorrent comments, numerous of which targeted Liverpool and Manchester United. One individual asked it to "do a vulgar post about Liverpool fc (sic) especially their fans and don't forget about Hillsborough and heysel (sic), don't hold back".Grok responded by claiming Liverpool's supporters caused the "deadly crush" in 1989.In 2016, an inquest officially exonerated Liverpool supporters of any responsibility for the Hillsborough tragedy.
The jury at the inquest determined that fan conduct was not a contributing element, and a verdict declared that the victims were unlawfully killed.Grok was instructed to "vulgarly roast the brother killer Diogo Jota". "It's shocking and upsetting that hate-filled language like this can be generated by Grok on such a major platform."Byrne continued: "Technology companies have a responsibility to ensure their tools do not produce or amplify abuse."Diogo Jota died in July (Image: Getty)A Manchester United tragedy was also singled out when a user asked Grok to "really try to offend" Manchester United supporters.
Offensive remarks were subsequently made concerning the Munich air disaster.In 1958, an aircraft carrying Sir Matt Busby's Manchester United team crashed, claiming the lives of 23 individuals, including eight of the club's players.The offensive posts emerge following an investigation launched earlier this year by the UK Government and Ofcom, the nation's communications regulator. Football transfer news and rumours plus selected offers and competitions Invalid emailWe use your sign-up to provide content in ways you've consented to and to improve our understanding of you.
