Revealed: West Ham face £7m sponsor blow after Premier League relegation

Below is a summary of the full article. Click here for the full version from Football Insider or go back to LFC Live.

(Credit: Imago) Thu 2 April 2026 7:00, UK West Ham United could see their front-of-shirt sponsorship value drop by up to £7million if they are relegated this season. It comes after Football Insider revealed on Saturday (28 March) West Ham hope to agree a £10m deal for next season.

However, West Ham’s commercial appeal will be significantly lower if they fail to secure their Premier League status, with Nuno Espirito Santo’s side currently sitting in the relegation zone. 💰West Ham United Finance Update💰 Inside the transfer budget, PSR compliance, ownership investment, and the latest London Stadium commercial news. VISIT THE WEST HAM FINANCE HUB MORE FOOTBALL INSIDER STORIES How West Ham could agree new gambling sponsorshipWest Ham are being forced to pursue a new front-of-shirt sponsorship ahead of the ban on gambling sponsors coming into effect next season.

Credit: ImagoThe most concerning number in the accounts was West Ham’s £104m pre-tax loss last season, having posted a £57m profit in 2023-24. That figure is expected to create issues for the club moving forward if they are unable to retain their Premier League status this season. ⚒️ Don’t Miss a Beat: Your West Ham Insider Access Get the full story from the London Stadium and Rush Green with our dedicated expert hubs: Updated 24/7 with expert analysis from East London.