Stefan Borson suggests why Everton's shirt sponsor deal is ‘better value’ than Chelsea's

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(Credit: Imago) Stefan Borson: Everton shirt sponsor deal is ‘better value’ than Chelsea’s, this is why Thu 12 March 2026 7:00, UK Everton’s front-of-shirt sponsorship is a “better value” than Chelsea following the latest deal at Stamford Bridge. An improved deal would provide Everton’s financial situation with a welcome boost as they look to increase their revenues at the Hill Dickinson Stadium. 🚨 EXCLUSIVE: Inside the #efc off-the-field Friedkin revolution 🤝 Club close on 'major' front of shirt deal🏟 'Every penny earned' to fund summer transfer drive🏆 Ambition to bring European club final to HD stadiumRead (only £1 to subscribe) 👇https://t.co/P5IlLilhJx— Mark Douglas (@MsiDouglas) February 27, 2026 View Tweet MORE FOOTBALL INSIDER STORIES 💰 Everton Finance Update 💰 Inside the transfer budget, player wages, new kits, stadium news, and boardroom developments at Hill Dickinson Stadium.

VISIT THE EVERTON FINANCE HUBHow much Everton shirt sponsor deal could be worthFootball Insider revealed on 3 March Everton are looking for £15m a year for their front-of-shirt sponsorship. Speaking exclusively to Football Insider, Borson discussed how much Everton could receive from a new front-of-shirt partner next season.

“Well, I mean, it just highlights how it’s very unlikely Chelsea are getting £15m because I think you could get Everton for a full season for £15m,” said Borson. They’ll obviously try and keep that up with this latest front of shirt as they kind of recover from the Moshiri era.” How much revenue do Everton generate?Everton’s latest published accounts for 2023-24 revealed their revenue stood at £187m.